Real-time payments (RTP) have experienced exceptional growth in recent years. The RTP market size was valued at 17.57 billion in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 35.5% from 2023 to 2030. As businesses and consumers increasingly adopt this digital payment method, it is crucial to understand the return on investment (ROI) associated with real-time payments. While quantifying the monetary ROI of RTP can be challenging, industry experts emphasize the value of competitive advantage, innovation, and meeting customer demands. This article explores the ROI of real-time payments and unveils the growth potential it offers.
Cost Comparison: Real-Time Payments vs. Traditional Methods
Contrary to popular belief, real-time payments do not cost more for businesses and consumers when compared to non-instant electronic payments. A 2019 report indicates that the average cost of real-time payments amounts to approximately $1.95 for 10 transactions per capita. In comparison, traditional check-based
transactions incur a cost of around $2.79 for the same number of transactions. This data demonstrates the cost-effectiveness of real-time payments, positioning them as a favorable option for businesses and consumers alike.
Decrease in Net Payment System Costs
Implementing real-time payments can lead to a decrease in net payment system costs over five-years. By replacing outdated payment methods with instant
electronic payments, businesses can streamline their payment processes, reduce manual intervention, and eliminate the inefficiencies that stem from waiting periods. Consequently, this not only reduces costs (for example, staff time to check on whether a payment has been posted, the cost of waiting for supply until funds have transferred, etc.) but also frees up valuable resources that can be allocated to more strategic initiatives.
According to Deloitte’s “Economic Impact of Instant Payments” report, real-time payments have the potential to deliver significant cost savings in net payment
system costs. The report emphasizes that the adoption of RTP can lead to substantial reductions in costs by further displacing expensive check usage, particularly in high-income countries. However, it also notes that in developing nations with low check usage but significant cash transactions, there may initially be a net increase in payment system costs. The analysis highlights the influence of factors such as the cost of payment instruments, population size, and economies of scale on the cost savings achieved through RTP. As countries transition away from cash and RTP increasingly replaces cash transactions, the report suggests that the savings in net payment system costs related to cash will rise progressively over time.
Driving Revenue Growth Through Real-Time
Payments
Real-time payments present businesses with opportunities to generate new revenue streams and enhance existing ones. Here are a few ways in which RTP contributes to revenue growth:
- Automated End-to-End Solutions: Real-time payments enable businesses to offer automated, end-to-end solutions triggered by different touchpoints.
For example, loans can be delivered in seconds, offering a faster and more cost-effective alternative to traditional lending methods. This not only attracts
customers, but also opens up revenue streams associated with smallervalue loans. Example: Financial institutions can use geolocation to send a text message to customers at dealerships saying, “Are you car shopping? Click here for an instant quote.” - Improved Client Experience: Real-time payments enhance the overall client experience, leading to higher customer retention rates. In a recent Federal Reserve Consumer Survey, 70% of respondents stated that having access to enhanced faster payment capabilities is an important satisfaction driver.The ability to provide instant, seamless transactions builds trust and satisfaction among customers, increasing the likelihood of repeat business and referrals. Example: The competitive advantage is often for financial institutions that can decision and deliver funds quickly. Financial institutions can charge for turn-key loan applications and execution.
- Real-Time Data and Cash Forecasting: Real-time payments provide businesses with access to real-time data, allowing for better cash forecasting and financial decision-making. This valuable information enables businesses to identify opportunities, optimize cash flow, and make strategic investments, leading to improved revenue streams. The subset of use cases for B2B payments is massive as they are traditionally fee-based. Financial institutions can set a price point per transaction or bundle transactions into a tiered service model.
- Enhanced Process Efficiency: The automation of processes facilitated by realtime payments results in better end-to-end margins. By streamlining operations and reducing manual intervention, businesses can increase efficiency, reduce costs, and improve overall revenue. Example: For high-value payments, Request for Payment (RfP) enables billers to send a one-off bill or invoice that can help accelerate their accounts receivable cycle. The message is delivered securely through the RTP network. The convenience fees for this are another potential revenue stream.
Real-Time P2P Payments Are Expected to Grow
It’s quite evident that there is a demand for faster payments. There are Zelle users coming from virtually every financial institution in the U.S., even if the institution does not offer it. In 2022, transactions through the Zelle network grew 26% yearover-year, totaling 629 billion, and the total transaction value increased by 28% yearover-year. In addition, P2P payments overall have been growing and are projected to grow even more in the coming years, making real-time an even more important feature to offer.
US Mobile Peer-to-Peer (P2P) Payment Transaction Value and Users
In addition, The Clearing House (TCH) has metrics that demonstrate that instant payments are growing significantly.
RTP® network Continues To Grow in Volume and Reach
The Federal Reserve has also presented survey information that indicates demand for real-time payments, making a clear case for the importance of real-time payments for accountholder retention.
In Conclusion
While quantifying the exact monetary ROI of real-time payments may be challenging, the growth potential and benefits they offer cannot be ignored. Real-time payments provide cost-effective alternatives to traditional payment methods, and they also drive competitive advantage, foster innovation, and meet evolving customer demands.
Businesses that embrace real-time payments can unlock new revenue streams, improve client experience, and streamline their operations, leading to enhanced
profitability and long-term growth. As the adoption of real-time payments continues to surge, organizations must recognize the importance of this transformative
payment method and capitalize on the multitude of benefits it brings.
Alacriti’s centralized payments hub provides innovation opportunities and the ability for customers to make smart routing decisions at the financial institution to meet their individual needs. Financial institutions can unify payment processing all in one cloud-based platform— ACH, the Fedwire Funds Service, TCH RTP® network, Visa Direct, and soon, the FedNowSM Service. To speak with an Alacriti payments expert, please contact us at (908) 791-2916 or info@alacriti.com
